PeakVision Sports Sunglasses Named Official Eyewear of Bird Golf Academy

Partnership Ensures Exposure to Premier Teaching Professionals & Students

(OVERLAND PARK, Kansas) – PeakVision Sports — makers of the patented Dual-Zone lens sunglasses designed specifically for golfers — today announces it will serve as official eyewear of the Bird Golf Academy, one of the premier golf schools in the United States reaching thousands of students each year.

Students of Bird Golf Academy are eligible for discounts on PeakVision Sports sunglasses and each Bird Golf teaching professional will be wearing PEAKS. The Bird Golf Schools’ superb teaching staff includes not only PGA/LPGA professionals with extensive teaching backgrounds, but Tour Winners as well. Their world-class professional instructors include winners of the U.S. Open, the World Pro Am at Pebble Beach, the LPGA Championship and various LPGA Tour events, as well as PGA Master Professionals, members of various Golf Halls of Fame, making them one of the finest staff of golf teaching professionals available.

With 14 golf school locations spanning eight states, Bird Golf students are taught at some of the best courses in the United States including Wild Horse Pass Resort and Spa and Palm Valley Golf Course in Phoenix, AZ; StoneRidge Golf Course in Prescott, AZ; Sedona Golf Resort in Sedona, AZ; Hiddenbrooke Golf Course in Napa, CA; Westin Mission Hills Resort and Spa in Palm Springs, CA; Warner Springs Ranch in San Diego, CA; Crested Butte Golf Club in Crested Butte, CO; Pelican Lakes Golf and Country Club in Fort Collins, CO; Mission Inn Golf & Tennis Resort in Orlando, FL; The Grand Dunes, The Oleander, Indian Mound and Pine Lakes courses at Jekyll Island, GA; Paiute Golf Resort, The Wolf, Sun Mountain and Snow Mountain courses in Las Vegas, NV; Heritage Hill Golf Resort in York, PA; and Bear Trace Golf Course at Cumberland Mountain, TN.

“Bird Golf is extremely excited about our partnership with PeakVision Sports,” says Jay Ewing, “We are constantly being approached to endorse products and have never before done so. We feel, however, that PeakVision Sports Eyewear is not only the best product of its kind – you can read greens like never before with your PEAKS on! – but they are good for your eyes as well. Quite simply, we feel that they are the best.”

“We are proud of the partnership with Bird Golf as it allows students to have access to the best golf performance eyewear while learning the game of golf,” says PeakVision Sports President Scott D. Berg. “They are going to see better and play better from the start instead of playing golf for years and then discovering the power of the Dual-Zone optical-glass clarity that PEAKS provide.”

In 2006, PeakVision Sports introduced five models – EL0, EL1, SD7, DG9 and GR4 — that have become rapidly adopted by recreational golfers and players on the PGA, LPGA and Champions Tours. The company also launched the PEAKS Rx Program, allowing those with optical prescriptions to enjoy the benefits of PeakVision Sports eyewear in the EL0, EL1, SL8, SD7 and ZQ5 models.

PeakVision Sports sunglasses have proved highly popular among professional golfers, including 2007 LPGA rookies Kristy McPherson and Jeanne Cho-Hunicke and “Big Break VI” winner Briana Vega. PGA Tour players Billy Andrade and Scott McCarron, Champions Tour mainstay Bruce Fleisher, golf “color” commentator David Feherty, and rising LPGA Tour players Moira Dunn, Mikaela Parmlid, Beth Bader, Jean Bartholomew, Becky Morgan and Heather Young are among those professional players who count PEAKS as an integral component in their golf equipment arsenal.

In addition to golfers performing at higher levels wearing PeakVision Sports sunglasses, they are also popular among skiers, professional baseball umpires and pilots.

Features and Benefits

Neutral-density gray tinting in the upper lens zone that reduces glare and promotes accurate distance perception

An amber-tuned lower zone that highlights green contours and landscape features for better reads than with the naked eye

Distortion-free, non-polarized lenses for better reading of greens and discerning distances from tee to green

Revolutionary lenses constructed from a shatterproof optical polymer originally developed for Apache helicopter windscreens

Superior clarity, scratch resistance, durability and ultra-light weight compared to polycarbonate, a 40-year-old lens material used by the majority of sunglass makers

100 percent UV400 A/B/C protection from the entire spectrum of dangerous UV radiation

Rated superior to other leading sunglass brands in a study by Dr. Craig Farnsworth (the “Putt Doctor”)

Recommended by renowned sports psychologist Dr. Bob Rotella to instill trust and confidence on the course.

For more information, including frame styles and MSRPs, call 888.856.3419, e-mail or visit or

About PeakVision Sports

The first major lens innovation in golfer-sunglass technology in more than 40 years, PeakVision Sports’ high-performance eyewear represents a radical step forward in optical design and lens manufacturing. The vast majority of sunglasses since the 1960s have had single-filter, polycarbonate lenses incapable of properly managing the bright hues of the horizon and sky versus the dark hues of terrain and landscape.

A breakthrough in sunglass design, PeakVision Sports’ innovative Dual-Zone lenses incorporate two filters into one lens, allowing golfers to clearly distinguish between the turf and the sky to create optimal visual acuity. The material used in PeakVision Sports lenses is liquid-cast and superior to the polycarbonate used in most sunglasses.

PeakVision Sports’ “See Better, Play Better” competitive advantage is enjoyed by PGA TOUR players Billy Andrade and Scott McCarron, Champions Tour legend Bruce Fleisher, golf “color” commentator David Feherty, LPGA Tour players Kristy McPherson, Jeanne Cho-Hunicke, Moira Dunn, Mikaela Parmlid, Beth Bader, Jean Bartholomew, Becky Morgan and Heather Young, as well as Briana Vega, winner of the Golf Channel’s “The Big Break VI: Trump National.” These highly competitive golfers and hundreds of other caddies and weekend warriors have unequivocally embraced PeakVision Sports sunglasses as a valuable component in their equipment arsenal.

PeakVision Sports is affecting a paradigm shift in which sunglasses are no longer viewed as a fashion accessory, but as an essential piece of equipment, no less important than a putter, driver or wedge.

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